ALEV GOKCE Marketing and Innovation Consultant


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Keynote Speaker

ALEV GOKCE 2024 Speech Titles ALEV GOKCE 2024 Speech Titles

  • Marketing for Humanity and the World
  • Innovation Culture
  • Building Brands
  • The Irresistible Allure of Becoming a Global Brand
  • What Economic Challenges Teach Us About Marketing
  • Having a Clear Brand Purpose to Reach the New Generation
  • New Marketing is Essentially Traditional Marketing - It's a Digital Tool
  • Competition Strategy = Business Development
  • Innovation Embedded in Everyday Life

Speaker Profile

Alev Gökçe is a strategic brand creator, brand builder, and innovation expert with a global career spanning three continents. She works as a consultant, educator, mentor, and speaker. Through her consulting business, she helps clients to create meaningful, differentiated, and winning brands. To help craft meaningful brands, Alev focuses on themes like brand purpose, brand strategy, brand house, growth strategy, sustainability, customer centricity, innovation strategy, and implementation. 

Alev has gained marketing, brand-building, and innovation expertise while working with highly recognized global brands. Before setting up her consulting business, Alev worked for 14 years at The Coca-Cola Company in various regional and international roles, including eight years on the global marketing team in Atlanta as Global Innovation Director, Global Brand Director, etc. Additionally, in the first years of her career, she worked in brand and regional marketing management roles for Unilever and PepsiCo Restaurants International.

Alev worked on projects in twenty-something countries on three continents, ran marketing for ten-plus countries on two continents, and lived in three different cities on two continents as an ex-pat.

She believes a multicultural and multi-functional outlook is critical for creating transformative thinking and innovation.

She has a BA in business and an MBA from Boğaziçi University, Istanbul. Alev also received an MA in Interior Design from Savannah College of Art and Design as she has been passionate about design.

Alev has been a board member of Sustainable Brands Turkey.



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