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Serdar Turan - Editor-in-Chief, Harvard Business Review Turkey, Keynote Speaker

Serdar Turan

Serdar Turan Editor-in-Chief, Harvard Business Review Turkey

Serdar Turan - Editor-in-Chief, Harvard Business Review Turkey, Keynote Speaker
Serdar Turan's Biography

Serdar Turan is one of the leading figures who has pioneered the transformation of business journalism in Turkey, drawing on more than 20 years of experience in the content industry. After earning his bachelor's degree in Electrical Engineering and completing a master's degree in Business Administration, Turan joined the founding team of İnfomag Publishing in 2000. In 2005, he played an active role in launching BusinessWeek Türkiye, followed by Harvard Business Review Türkiye. He currently serves as Editor-in-Chief of Harvard Business Review Türkiye and hosts Nasıl Başardık? ("How We Did It"), a weekly program broadcast on CNBC-e. His passion for reading, writing, and research began back in middle school with a wall newspaper, and his connection to content has never wavered since. Over the past two decades, he has been actively involved in nearly every area of content production—from print to digital, from video production to live broadcasts. He has contributed to countless projects across entrepreneurship, technology, leadership, and transformation, working with both domestic and international publications. He frequently takes the stage as a moderator, speaker, and MC across a wide range of event formats, from large multi-stakeholder summits and internal corporate events to executive board meetings and roundtables with major organizations. Turan is also an avid video game enthusiast, a fan of fantasy and horror literature, a collector of vintage vinyl records, and a devoted reader of Martin Mystère. To help people better understand transformation—whether in the business world or within themselves—he regularly shares content on LinkedIn and offers his insights to readers through a weekly newsletter. He also advises the executive boards of some of Turkey's leading companies.

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Serdar Turan Speaker Solutions

SPEAKER TOPICS

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Serdar Turan Keynote Topics
The HBR Perspective: Creating Value in a Changing and Transforming World

Where is the world heading, and how should you (as a brand or organization) position yourself?

  • Focus: A customizable format — general/strategic, sector-specific, or tailored to a particular role or function
  • Change in the big picture: Geopolitical, economic, and societal macro trends
  • The technology and AI dimension: How AI agents, generative AI, and automation are reshaping business models
  • Leadership and strategy: A leadership mindset that creates value in an age of uncertainty
  • Growth and trust: Building organizational trust and psychological safety

The Artificial Intelligence Transformation

Understanding, applying, and scaling artificial intelligence: From strategy to implementation

  • The anatomy of AI: Generative AI, AI agents, and digital twins
  • Its impact on business models, functions, and ways of working
  • AI design and scaling strategies: From pilot to organization-wide transformation
  • Use cases: Sector-specific and functional examples
  • Human–AI collaboration: Augmentation, automation, and decision-making
  • Capabilities and development: The new skill set the AI era demands
  • Leadership and ethics in the age of artificial intelligence

Strategy in an Age of Uncertainty

Mastering the art of strategy: Creating value as the rules change

  • Transformation in the big picture and the broader context
  • The shifting definition of strategy: From planning to adaptation
  • Strategic frameworks and core approaches: Standardization vs. agility
  • Common pitfalls
  • Bringing strategy to life: Closing the execution gap
  • The leadership dimension of strategy

Sustainability: Strategy, Transformation, and Leadership

Managing the triple transformation

  • The current state of sustainability and what it means for the business world
  • The sustainability context for boards, senior executives, and stakeholders
  • The organizational, economic, and personal dimensions of the sustainability transformation
  • Sustainability strategy within corporate structures: ESG, the circular economy, and climate governance
  • Managing the triple transformation: Digital + green + social
  • Impact and leadership: The leadership dimension of sustainability
  • COP31 Türkiye: Opportunities, expectations, and preparation

The Age of Disruption: Winning the Race on a Wet Track

Seizing opportunities in a new era where 200-year-old paradigms are coming undone

  • What is the Age of Disruption? The unraveling of assumptions of stability, social contracts, and institutional bonds
  • The Ayrton Senna metaphor: Why do those who start behind pull ahead when conditions get tough?
  • Dry track vs. wet track: Those favored by the old paradigm versus the opportunity-seekers of the new era
  • Mixing-desk leadership: Continuously rebalancing autonomy and standardization, agility and stability
  • What truly matters? Shifting from functional questions to ones centered on meaning, purpose, and impact

Leadership in an Uncertain and Transforming World

Managing chaos: Leadership posture and presence in an age of turbulence

  • Uncertainty, chaos, and change: Crossing the threshold of anxiety
  • Technology and the forces of disruptive transformation
  • Organizational shifts and the changing expectations of stakeholders
  • Human-centered, transformative, and orchestrative leadership
  • A time for brave hearts: Calm and inspiring leadership in an age of anger
  • Leadership posture, motivation, and engagement
Serdar Turan
Serdar Turan's Biography

Serdar Turan is one of the leading figures who has pioneered the transformation of business journalism in Turkey, drawing on more than 20 years of experience in the content industry. After earning his bachelor's degree in Electrical Engineering and completing a master's degree in Business Administration, Turan joined the founding team of İnfomag Publishing in 2000. In 2005, he played an active role in launching BusinessWeek Türkiye, followed by Harvard Business Review Türkiye. He currently serves as Editor-in-Chief of Harvard Business Review Türkiye and hosts Nasıl Başardık? ("How We Did It"), a weekly program broadcast on CNBC-e.

His passion for reading, writing, and research began back in middle school with a wall newspaper, and his connection to content has never wavered since. Over the past two decades, he has been actively involved in nearly every area of content production—from print to digital, from video production to live broadcasts. He has contributed to countless projects across entrepreneurship, technology, leadership, and transformation, working with both domestic and international publications. He frequently takes the stage as a moderator, speaker, and MC across a wide range of event formats, from large multi-stakeholder summits and internal corporate events to executive board meetings and roundtables with major organizations.

Turan is also an avid video game enthusiast, a fan of fantasy and horror literature, a collector of vintage vinyl records, and a devoted reader of Martin Mystère. To help people better understand transformation—whether in the business world or within themselves—he regularly shares content on LinkedIn and offers his insights to readers through a weekly newsletter. He also advises the executive boards of some of Turkey's leading companies.

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