Non Executive Board Member and Board Advisor
We are living longer than ever before — but are we living better? The answer depends not on medicine alone, but on mindset, systems, and leadership.
In this keynote, Zeynep Yalım Uzun explores the profound societal and business shifts emerging from the longevity revolution. Drawing on her journey from burnout to regeneration, longterm interest in wellbeing and health and her lived experience across global corporate boardrooms, she paints a vision for Humanity 2.0 — a future where our extended lives become our greatest asset rather than our greatest burden.
Zeynep weaves together science, strategy, and soul. She makes the case that regeneration is not only a personal imperative but a leadership philosophy — one that allows individuals, teams, and organizations to thrive for the long haul. From personal health to intergenerational leadership, from resilience to sustainable innovation, she challenges audiences to move beyond lifespan to healthspan, impactspan, and legacyspan.
This keynote is especially relevant for futurists, CEOs, well-being strategists, healthcare innovators, and anyone building for a society that expects to live beyond 100.
Key Topics Covered:
- Why regeneration is the new productivity
- Longevity mindset: Shifting from extractive success to sustainable growth
- Inner energy management for lifelong leadership
- Rethinking retirement, career arcs, and purpose after 50
- Building organizations that evolve with a multigenerational workforce
- Designing systems, brands, and cultures for the 100-year life
Regenerative Leadership — A New Leadership Paradigm
For over three decades, I’ve navigated the complex terrain of global business — leading in markets as diverse as Latin America, Asia, Europe, and the Middle East. I’ve held C-suite roles in both FMCG and durable goods, led multicultural teams of thousands, and stewarded global brands with a presence in over 150 countries. I’ve been at the table — and often the only woman at that table — in boardrooms and executive committees where strategy, capital, and culture are decided. I know what it means to lead at scale — and what it costs when cultures are built on burnout, bravado, and blind spots around inclusion.
At board level, I’ve served on publicly listed and private boards in sectors from fashion to consumer goods. I’ve chaired audit, governance, and sustainability committees — spaces where women’s representation is still scarce, and diverse perspectives are urgently needed. I’m also proud to mentor and advocate for women moving into board roles, helping to expand the pipeline of future female directors.
But this pillar isn’t just about milestones — it’s about meaning. My lived experience as a female leader in patriarchal structures has shaped my core belief: that we don’t need more women fitting into broken systems; we need to regenerate the system itself. Leadership must evolve — toward something more humane, inclusive, and regenerative.
Today, I speak to this shift. I challenge the myths of hustle culture. I invite women and men to step into leadership with courage, clarity, and care. I encourage organizations to build cultures where equity is not an initiative but a lived truth. And I share the hard-won wisdom of navigating global power structures while staying grounded in personal values.
This is not about leaning in harder. It’s about standing up differently — and bringing others along. This is about regenerating yourself and those you lead.
Regenerative Marketing — From Extraction to Contribution
Marketing, as we’ve known it, is no longer enough. In an age of climate crisis, conscious consumers, AI and digital overload, the old playbooks of persuasion, performance, and profit-maximization are showing their cracks. We need a new paradigm — one that doesn’t just sell products, but contributes to people, planet, and the collective good. I call this Regenerative Marketing.
This pillar is born from my lived experience leading global brands and marketing organizations, where I was accountable not just for growth, but for building meaning and trust across 150+ markets. I’ve seen how marketing can shape behavior at scale, but I’ve also seen how it can exhaust ecosystems, erode trust, and flatten culture. Regenerative marketing is my response to that — a shift from extraction to contribution, from campaigns to communities, from short-term spikes to long-term impact.
This is not about adding a sustainability message to a glossy ad. It’s about designing marketing systems that give back more than they take. It’s about storytelling that heals rather than manipulates. It’s about activating purpose in ways that are commercially smart and societally necessary. It’s about metrics that value relationships, wellbeing, and legacy — not just clicks and conversions.
I bring the lens of a global CMO, a brand strategist, a board advisor, and a futurist to this conversation. I speak to companies who want to future-proof their marketing. I advise founders and scale-ups who want to bake regeneration into their DNA. And I inspire marketers — from junior creatives to senior executives — to rediscover their role as stewards of culture, not just sellers of stuff.
Regenerative marketing is not a trend. It’s a necessity. It invites us to ask: What are we putting into the world — and what does the world need from us now?
